Needtobreathe Unveil 'Happiness' Video Ahead Of New Album 'Hardlove'

Jun 24 2016

Atlantic recording group NEEDTOBREATHE has unveiled the official music video for “HAPPINESS,” the lead single from the GRAMMY-nominated rock band’s forthcoming album H A R D L O V E. The highly anticipated release is set to arrive on July 15th.

“HAPPINESS was a lot of fun to make...who doesn't want to run around the streets of LA in the dead of night? It's also the first video we've ever gotten to show off our athletic skills. You're welcome America. #Rio2016,” says lead singer Bear Rinehart.

The video - which can be seen below - was directed by Noble Jones (Taylor Swift, OneRepublic, Lady Antebellum, Keith Urban) and shot overnight in the streets of Downtown Los Angeles. “HAPPINESS” is impacting at Christian Radio now, with early support from over 47 CCM stations including AIR 1, WAY-FM, KLTY Dallas and WFSH Atlanta among others. The song jumped four positions at HOT AC/CHR to land at No. 5 this week, and is also No. 26 on the National Christian Audience chart.

Earlier this week, NEEDTOBREATHE opened the 2016 K-LOVE Fan Awards with a surprise performance of the single, live from the Grand Ole Opry House in Nashville. The group was also nominated for Best Live Show.

"HAPPINESS" is currently featured in Microsoft’s new ad campaign, broadcasting both on television and online. Additionally, LEGO is featuring “The Heart” from the band’s 2014 album Rivers In the Wasteland in their latest ad campaign.

H A R D L O V E is now available for pre-order, with all purchases accompanied by an instant grat download of “HAPPINESS” as well as album tracks “MONEY & FAME,” “NO EXCUSES,” and the recently released “GREAT NIGHT” which features fellow South Carolinians Shovels & Rope. Exclusive album pre-order bundles that also include limited-edition merchandise are available at the band’s Official Online Store.

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